Hand-picked software. Zero algorithms.
Discover the best alternatives to popular startups & software
112 of the tools startups actually pay for, each with a hand-checked list of what you can use instead — 415 alternatives in total.
Analytics
Understand product and web traffic.
Project Management
Plan, track and ship work.
Newsletters & Email
Send newsletters and build an audience.
Hosting & Deployment
Deploy apps and static sites.
Payments & Billing
Take payments and run subscriptions.
Customer Support
Live chat, helpdesks, knowledge bases.
Design & Whiteboards
Design, prototype and brainstorm.
Video & Calls
Meetings, async video, recording.
AI Coding Agents
AI pair programmers, agents, and editors that ship code.
Claude Code
Anthropic's agentic coding tool in your terminal.
HubSpot
All-in-one CRM, marketing and service hub.
Jira
Atlassian's issue tracker for software teams.
Squarespace
Templates-first website builder.
Tableau
Enterprise data visualisation platform.
Sentry
Application monitoring and error tracking.
Dropbox
File sync + cloud storage.
Arc
Vertical-tab browser by The Browser Company.
Google Calendar
Google's calendar bundled with Workspace.
Slack
Channels-based team chat.
GitHub Copilot
AI pair programmer in your editor.
WeTransfer
Send big files via link.
Klaviyo
E-commerce email and SMS marketing platform.
Resend
Email API for developers with great DX.
Jotform
Drag-and-drop online form builder.
Google Sheets
Google's cloud spreadsheet.
Zendesk
Enterprise customer service suite.
Bitly
URL shortener + link management.
Trello
Visual kanban boards.
Square
POS and payments for in-person businesses.
Hootsuite
Enterprise social management.
Segment
Customer data platform.
Substack
Publish a paid newsletter with the Substack social layer.
Auth0
Identity-as-a-service from Okta.
Datadog
Observability for the cloud age.
Lovable
Build apps by chatting with AI.
Beehiiv
Newsletter platform built by former Morning Brew operators.
Vercel
Frontend cloud for Next.js and beyond.
Framer
Design and publish responsive websites.
PagerDuty
On-call + incident response.
Firebase
Google's app backend platform.
Replit
Cloud development environment + AI agents.
ActiveCampaign
Marketing automation and CRM.
Notion
Notes, docs, wikis, databases.
Plausible
Lightweight, privacy-friendly web analytics.
Paddle
Merchant of Record billing for SaaS.
Help Scout
Shared inbox and knowledge base.
Asana
Work management for teams and projects.
Lucidchart
Online diagram + flowchart tool.
Cloudflare
Internet edge, CDN and DNS.
Evernote
The classic note-taking app.
WordPress
The web's most popular CMS.
Typeform
Conversational forms and surveys.
Shopify
E-commerce platform for all.
Mailchimp
Email marketing for small businesses, now owned by Intuit.
Outlook
Microsoft's email client.
Gmail
Google's free email service.
Google Chrome
Google's market-leading web browser.