Freemium · $34/seat/mo
Attio
Modern, data-model first CRM.

- What is Attio?
- Attio is a customer relationship management tool built around a flexible, customizable data model.
- What does it do?
- Syncs contacts, email, and calendar from connected inboxes and builds records automatically. Lets you define custom objects, attributes, and pipelines, then layer on reports, workflow automations, and API access.
- Who is it for?
- Startups and small go-to-market teams that have outgrown a spreadsheet but find traditional CRMs heavy. Also used by investors and recruiters tracking relationships.
- What are the alternatives to Attio?
- HubSpot and Salesforce are larger platforms with marketing and service modules; Pipedrive and Close are sales-pipeline focused; Folk is lighter and Twenty is open source.
Pricing
$34/seat/mo
Free up to 3 users
Freemium
About
Founded 2019
London, UK
Founders
The people behind Attio.
Alternatives to Attio
Tools that solve the same problem as Attio, including the ones it's listed against.