StartupAlternatives
Freemium · $34/seat/mo

Attio

Modern, data-model first CRM.

Visit Attio
Attio website preview
What is Attio?
Attio is a customer relationship management tool built around a flexible, customizable data model.
What does it do?
Syncs contacts, email, and calendar from connected inboxes and builds records automatically. Lets you define custom objects, attributes, and pipelines, then layer on reports, workflow automations, and API access.
Who is it for?
Startups and small go-to-market teams that have outgrown a spreadsheet but find traditional CRMs heavy. Also used by investors and recruiters tracking relationships.
What are the alternatives to Attio?
HubSpot and Salesforce are larger platforms with marketing and service modules; Pipedrive and Close are sales-pipeline focused; Folk is lighter and Twenty is open source.

Pricing

$34/seat/mo

Free up to 3 users

Freemium

About

Founded 2019

London, UK

Founders

The people behind Attio.

Nicolas SharpCo-founder
Alexander ChristieCo-founder

Alternatives to Attio

Tools that solve the same problem as Attio, including the ones it's listed against.

HubSpot website preview

All-in-one CRM, marketing and service hub.

$20/mo (Starter)
Salesforce website preview

Enterprise CRM and platform.

Pipedrive website preview

Pipeline and deal-focused CRM.

Folk website preview

Lightweight CRM for relationship-driven teams.

$24/seat/mo
Outseta website preview

CRM + auth + billing for SaaS.

$29/mo + 1% revenue shareBootstrapped
Close website preview

Inside sales CRM.

$59/seat/moBootstrapped
Twenty website preview

Open-source CRM.

$9/seat/mo cloud
Attio — alternative to HubSpot & Salesforce · Startup Alternatives